Some of these are essential, while others are used to deliver you an optimised shopping experience.
Bis (Acyloxyethyl) Hydroxyethyl Methylammonium Methosulphate Esterquat is definitely one of the longest ingredient names we have! We use this ingredient in our laundry range as a fabric conditioning agent.
The Bis (Acyloxyethyl) Hydroxyethyl Methylammonium Methosulphate Esterquat we use is derived from vegetable feedstock, and typically appears as a pale yellow creamy paste, though it's non-yellowing on clothing. This ingredient is a type of cationic surfactant, which means it has a positive charge and can bind well to negatively charged fabrics or soil. When used in a fabric softener, these properties contribute to good softening and antistatic performance. Like other similar esterquats, this ingredient has excellent biodegradability and low aquatic toxicity.
Chemical class: Quaternary Ammonium Compounds
Chemical structure depicted: 4 x Alcohols, C16-18 and C18-unsatd., ethoxylated
Josef Steber, 3 - The Ecotoxicity of Cleaning Product Ingredients, Editor(s): Ingegärd Johansson, P. Somasundaran, Handbook for Cleaning/Decontamination of Surfaces, Elsevier Science B.V., 2007, Pages 721-746, ISBN 9780444516640, https://doi.org/10.1016/B978-044451664-0/50022-X.
James Burckett St. Laurent, Francesco de Buzzaccarini, Karen De Clerck, Hugo Demeyere, Regine Labeque, Rainer Lodewick, Lieva van Langenhove, B.1.I - Laundry Cleaning of Textiles, Editor(s): Ingegärd Johansson, P. Somasundaran, Handbook for Cleaning/Decontamination of Surfaces, Elsevier Science B.V., 2007, Pages 57-102, ISBN 9780444516640, https://doi.org/10.1016/B978-044451664-0/50003-6.
National Center for Biotechnology Information (2021). PubChem Compound Summary for CID 6437683, Alcohols, C16-18 and C18-unsatd., ethoxylated. Retrieved December 23, 2021 from https://pubchem.ncbi.nlm.nih.gov/compound/Alcohols_-C16-18-and-C18-unsatd._-ethoxylated.