We make safer products that care for people and planet
Welcome to ecostore
Packaging designed to be refilled, reused, or recycled
Responsibly sourced ingredients
Trusted by households worldwide
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Effective, science-backed products, made in Aotearoa with people and planet in mind.
The Ultra Sensitive choice
Fragrance free home and body products for people with asthma, allergies or sensitive skin. Made from the mildest plant and mineral-based ingredients, our Ultra Sensitive range is formulated to be gentle, yet effective all around the house and for every member of your household.
The latest from ecostore

Trusted Brand
This year we won a Readers Digest Trusted Brand award for our laundry range, thanks to our wonderful customers. We're still buzzing that so many New Zealanders feel good about bringing our products into their homes, so we got out and about to hear what a few of you had to say.

For your best hair days
Our hair care range is full of nutrient-rich botanicals, carefully selected to nurture healthy hair and care for the planet. With a plant-based solution for every hair type, it’s about making small choices that add up to a healthier, more beautiful world — and happier hair.
71%
The volume of our product that is Eco Choice certified.
57%
The amount of renewable energy we use.
95%
The amount of our packaging that is kerbside recyclable.
Real targets,
real progress.
See our latest sustainability report to find out more about how we’re tracking.















































